Emma Watson debuts pixie haircut as the face of Prada’s new fragrance

Emma Watson is bringing back her old pixie cut with a modern twist. 

The “Harry Potter” actress is the new face of Prada’s fragrance and debuted her newly shorn hair for the collaboration. Watson shows off dangling Prada earrings ($675) and dramatic cat eye makeup — as well as a dramatic haircut — in the glamorous shot.

The Prada campaign also marks her directorial debut for the brand. 

“Prada has always gone beyond traditional models and archetypes of conceived beauty and is famous for a femininity that challenges conventions,” Watson said in a press release.

“It’s a pleasure to create a campaign and represent a fragrance with such a profound philosophical concept and sustainability initiatives in a way that feels genuinely real and relevant,” the UN Women Goodwill Ambassador wrote.

The new director explained on Instagram, “I can’t wait to share this piece of my art, and hope that you enjoy it as much as I enjoyed making it,” tagging the beauty brand. Fans loved her latest lock chop, writing, “It’s such a new look!” and calling her “stunning.” 

This isn’t the first time Watson, 32, has chopped off her locks. She first rocked a pixie cut after the “Harry Potter” franchise ended in 2010, as she was finally able to change up her look since she was no longer playing Hermione. Since then, however, she’s rocked a bob and long, flowing locks. 

It’s not only a hot girl summer but a short haired one. Watson joins Doja Cat, who recently unveiled a bald head and told critics to “go f–k yourselves” and Tiffany Haddish, who said going bald is “the most alive I ever felt.”